Eremurus rumba
Eremurus “Rumba” is a premium statement stem for Dubai’s luxury floristry and event market, created for customers who want dramatic height and a bold, premium color presence. Sourced from the Netherlands and offered in professional grades 115 cm and 125 cm, this variety delivers an architectural vertical silhouette that instantly lifts retail bouquets and transforms large-scale décor in hotels, venues, and corporate spaces across the UAE.
The main commercial advantage is the powerful Red tone. Red sells in Dubai because it signals luxury and emotion—perfect for high-end gifting, VIP events, hotel features, and celebration-focused concepts. It also photographs strongly, which supports online retail, curated gift boxes, and event portfolios where visual impact drives buying decisions. Eremurus is especially valuable because it provides height, rhythm, and volume with fewer stems; florists can create a “big” look efficiently, controlling recipe costs while raising perceived value. That improves margins in retail resale and increases productivity for event teams managing tight schedules.
The dual-length offering makes purchasing strategic. Choose 115 cm for tall vases, reception displays, premium bouquet lines, and centerpieces where you need height but must keep proportions balanced. Select 125 cm for true statement installations—entrances, stage styling, arches, and large venue décor where Dubai clients expect scale and a strong focal line. Buying the right grade reduces trimming waste, speeds up prep time, and ensures consistent results across repeated orders and multi-site projects.
From a wholesale perspective, Eremurus “Rumba” is an excellent SKU for bulk orders and mixed boxes because it differentiates your assortment with a premium vertical red line that is easy to sell as a hero stem. It pairs beautifully with whites, creams, blush, soft peach, deep greens, and refined textural elements, allowing florists to build both modern and classic red concepts without overcomplicating recipes.
If you want to strengthen your wholesale flowers Dubai offering with a high-impact red statement stem, “Rumba” is a profitable addition for UAE retailers, florists, and event decorators. Contact us for Dubai wholesale pricing, flexible quantities, and regular supply planning tailored to your business.
